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Salesforce MCC-201 Exam Questions

Exam Name: Link Your Salesforce Data using Marketing Cloud Connect
Exam Code: MCC-201
Related Certification(s): Salesforce Marketing Cloud Consultant Certification
Certification Provider: Salesforce
Number of MCC-201 practice questions in our database: 156 (updated: Nov. 13, 2024)
Expected MCC-201 Exam Topics, as suggested by Salesforce :
  • Topic 1: Connect a Marketing Cloud account to a Salesforce org/ Understand the tracking data available in the Sales / Service Cloud
  • Topic 2: Review of the pre-requisites for Marketing Cloud Connect/ Review of what functionality can be accomplished in each cloud
  • Topic 3: How to create and automate tracking reports in the Marketing Cloud/ Overview of the Marketing Cloud
  • Topic 4: Overview of the Customer Success Platform/ How to create a dashboard for Marketing Cloud tracking reports
  • Topic 5: How to create segments using Filters and the Query Activity/ Salesforce Marketing Cloud Overview
  • Topic 6: How to automate the sending of an email via a Triggered Email, Automation Studio, and Journey Builder
  • Topic 7: Explain each of the Sales and Service Cloud Activites/ Review of various ways to connect the Clouds
  • Topic 8: Explain how and why to bring Salesforce CRM data into the Marketing Cloud/ Marketing Cloud Connect Overview
  • Topic 9: Understand the tracking data available in the Marketing Cloud/ Understand what happens when an email is sent
  • Topic 10: How to synchronized data sources in Contact Builder/ How to create and customize Marketing Cloud reports in the Sales
Disscuss Salesforce MCC-201 Topics, Questions or Ask Anything Related
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Fernanda

8 days ago
Thrilled to have passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam! The Pass4Success practice questions were spot on. One question that puzzled me was about the Salesforce Marketing Cloud Overview, specifically the different modules available in Marketing Cloud. I wasn't entirely sure about all the modules, but I still passed.
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Martina

10 days ago
Pass4Success really came through for me. Passed the Marketing Cloud Connect exam with flying colors!
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Louvenia

23 days ago
I passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam, and the Pass4Success practice questions were a big help. There was a question on Personalized Digital Marketing that asked how to create personalized email content based on customer data. I was a bit unsure about the best approach, but I managed to get it right.
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Bernadine

1 months ago
Happy to announce that I passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam. Thanks to Pass4Success for their practice questions. One challenging question was about Synchronized CRM Data, specifically how to manage data synchronization between Salesforce and Marketing Cloud. I wasn't completely confident in my answer, but it worked out.
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Michal

2 months ago
Wow, what a relief! Aced the Salesforce exam thanks to Pass4Success. Their prep materials were a lifesaver.
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Kelvin

2 months ago
Dynamic content is powerful. Understand how to leverage Sales Cloud fields to create personalized, dynamic content in Marketing Cloud assets.
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Lavonda

2 months ago
Just cleared the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam! The Pass4Success practice questions were a lifesaver. There was a tricky question on Journey Builder, asking how to set up a multi-step journey for different customer segments. I was a bit unsure about the exact criteria to use, but I still passed.
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Pansy

2 months ago
The exam covered the use of Sales Cloud data in dynamic content for emails and landing pages.
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Anna

2 months ago
I recently passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam, and I have to say, the Pass4Success practice questions were incredibly helpful. One question that caught me off guard was about configuring Marketing Cloud Connect. Specifically, it asked about the steps to set up the integration between Salesforce CRM and Marketing Cloud. I wasn't entirely sure about the sequence, but I managed to get through it.
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William

3 months ago
Just passed the Salesforce Certified: Link Your Salesforce Data using Marketing Cloud Connect exam! Thanks Pass4Success for the spot-on practice questions.
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Noble

3 months ago
Passing the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam was a rewarding experience, and I owe it to Pass4Success practice questions for helping me prepare effectively. The exam covered important topics such as connecting a Marketing Cloud account to a Salesforce org and reviewing pre-requisites for Marketing Cloud Connect. One question that I found tricky was related to the functionality that can be accomplished in each cloud, as it required a thorough understanding of the capabilities of both platforms. Despite my initial hesitation, I was able to pass the exam successfully.
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Dion

4 months ago
Passed the exam with flying colors! Be prepared for questions on security and permissions in Marketing Cloud Connect. You may need to identify which roles are required for specific MCC setup tasks. Study the differences between Marketing Cloud and Salesforce roles. Big thanks to Pass4Success for providing relevant practice materials that helped me ace the exam in a short time frame!
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Shannan

4 months ago
My exam experience for the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam was great, thanks to Pass4Success practice questions. The exam tested my knowledge on reviewing what functionality can be accomplished in each cloud, which was a key topic covered in the study material. One question that I found challenging was about the tracking data available in Sales/Service Cloud, as it required a deep understanding of the integration between the two platforms. Despite my initial uncertainty, I managed to pass the exam.
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Desiree

5 months ago
Just passed the Salesforce Certified: Link Your Salesforce Data using Marketing Cloud Connect exam! Be prepared for questions on configuring Synchronized Data Sources. You might encounter scenarios where you need to identify the correct steps to set up a new synchronized data extension. Focus on understanding the process of selecting objects and fields for synchronization. Thanks to Pass4Success for providing relevant practice questions that helped me prepare efficiently!
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Sharen

5 months ago
Successfully completed the Marketing Cloud Connect certification! Pay attention to questions about data extensions and their relationship with Salesforce objects. You might encounter scenarios where you need to determine the best approach for data mapping. Brush up on shared data extensions and how they interact with Salesforce. Pass4Success's exam questions were invaluable for my last-minute preparation.
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India

5 months ago
I recently passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam with the help of Pass4Success practice questions. The exam covered topics such as connecting a Marketing Cloud account to a Salesforce org and understanding tracking data available in Sales/Service Cloud. One question that stood out to me was related to the pre-requisites for Marketing Cloud Connect, as I was unsure of the specific requirements. However, I was able to pass the exam successfully.
upvoted 0 times
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Lucia

5 months ago
Just passed the Salesforce Certified: Link Your Salesforce Data using Marketing Cloud Connect exam! One key topic was data synchronization. Expect questions on how to set up and troubleshoot sync errors. Study the different sync types and their implications. Also, know your subscriber key configuration options. Thanks to Pass4Success for the spot-on practice questions that helped me prepare quickly!
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Free Salesforce MCC-201 Exam Actual Questions

Note: Premium Questions for MCC-201 were last updated On Nov. 13, 2024 (see below)

Question #1

Northern Trail Outfitters uses a Salesforce Data Entry Source in their Journey that injects Salesforce Order when they are either create update with a status of New, Currently Knitting, Shipped, and Complete. Their Journey works when orders are created, but they noticed it does not injected customers when their status is updated.

What could be causing this?

Reveal Solution Hide Solution
Correct Answer: D

The reason why the Journey does not inject customers when their order status is updated is that orders are not being updated from not meeting criteria to meeting criteria. A Salesforce Data Entry Source only injects records into a journey when they change from not meeting the entry criteria to meeting the entry criteria. For example, if the entry criteria is order status equals New, then only orders that change from a different status to New will be injected into the journey. Orders that are created with a status of New or change from New to another status will not be injected into the journey. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_jb_salesforce_data_event.htm&type=5


Question #2

A customer wants to import the previous 10 years of customer purchase data in their Marketing Cloud account. Through discovery, it is determined there are over

200 million records they plan to upload vis the REST API, and this volume will continue to grow as the current purchase data is added.

Which two questions should be asked for further discovery?

Choose 2 answers

Reveal Solution Hide Solution
Correct Answer: A, C

The key questions to ask in this scenario are about the necessity of importing such a vast amount of historical data and whether the customer's license includes the Large Data Extensions feature. Understanding the customer's need for 10 years of historical data helps assess the relevance and potential performance implications for the Marketing Cloud environment. Additionally, knowing if the customer has the Large Data Extensions feature is crucial as it affects the capability to handle the significant volume of records efficiently. Reference: Salesforce Marketing Cloud Data Management documentation, Large Data Extensions feature specifications


Question #4

After implement Marketing Cloud Connect, the customer notices tracking details from Email Studio initiated sends are not being sent back to Sales Cloud.

Which configuration in Marketing Cloud should the customer verify?

Reveal Solution Hide Solution
Correct Answer: C

To troubleshoot why tracking details from Email Studio initiated sends are not being sent back to Sales Cloud, Northern Trail Outfitters should verify that required profile attributes are properly mapped. Required profile attributes are attributes that are needed for Marketing Cloud Connect to function properly and sync data between Marketing Cloud and Sales Cloud. These attributes include Email Address, Subscriber Key, First Name, Last Name, and Full Name. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_co_troubleshoot_marketing_cloud_connect_configuration_issues.htm&type=5


Question #5

Northern Trail Outfitters (NTO) has recently Marketing Cloud and wants to securePII data stored within the system.

Which limitation should the consultant consider when recommending field-Level Encryption?

Reveal Solution Hide Solution
Correct Answer: C

A limitation that the consultant should consider when recommending Field-Level Encryption is that Field-Level Encryption doesn't support segmenting, filtering, or querying encrypted fields. Field-Level Encryption is a feature that allows marketers to encrypt sensitive data in Marketing Cloud using encryption keys and algorithms. However, encrypted fields cannot be used for segmenting subscribers using filters or queries, as they cannot be evaluated or compared with other values. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_overview_field_level_encryption.htm&type=5


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