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Salesforce MCC-201 Exam Questions

Exam Name: Link Your Salesforce Data using Marketing Cloud Connect
Exam Code: MCC-201
Related Certification(s): Salesforce Marketing Cloud Consultant Certification
Certification Provider: Salesforce
Number of MCC-201 practice questions in our database: 156 (updated: Jan. 19, 2025)
Expected MCC-201 Exam Topics, as suggested by Salesforce :
  • Topic 1: Connect a Marketing Cloud account to a Salesforce org/ Understand the tracking data available in the Sales / Service Cloud
  • Topic 2: Review of the pre-requisites for Marketing Cloud Connect/ Review of what functionality can be accomplished in each cloud
  • Topic 3: How to create and automate tracking reports in the Marketing Cloud/ Overview of the Marketing Cloud
  • Topic 4: Overview of the Customer Success Platform/ How to create a dashboard for Marketing Cloud tracking reports
  • Topic 5: How to create segments using Filters and the Query Activity/ Salesforce Marketing Cloud Overview
  • Topic 6: How to automate the sending of an email via a Triggered Email, Automation Studio, and Journey Builder
  • Topic 7: Explain each of the Sales and Service Cloud Activites/ Review of various ways to connect the Clouds
  • Topic 8: Explain how and why to bring Salesforce CRM data into the Marketing Cloud/ Marketing Cloud Connect Overview
  • Topic 9: Understand the tracking data available in the Marketing Cloud/ Understand what happens when an email is sent
  • Topic 10: How to synchronized data sources in Contact Builder/ How to create and customize Marketing Cloud reports in the Sales
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Jennifer

5 days ago
I passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam, and the Pass4Success practice questions were very helpful. There was a question on Synchronized CRM Data that asked how to handle data discrepancies between Salesforce and Marketing Cloud. I wasn't entirely confident in my answer, but it worked out.
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Leonor

21 days ago
So grateful for Pass4Success. Passed my Salesforce certification exam in record time!
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Arthur

2 months ago
Excited to share that I passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam. The Pass4Success practice questions were a great help. One tricky question was about Journey Builder, asking how to use decision splits to personalize customer journeys. I was a bit unsure about the exact configuration, but I got through it.
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Ezekiel

2 months ago
Couldn't have done it without Pass4Success. Their exam questions were so similar to the real thing!
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Luz

2 months ago
I just passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam, and Pass4Success practice questions were incredibly useful. There was a question on Marketing Cloud Connect Configuration that asked about the necessary permissions for setting up the connection. I wasn't 100% sure, but I managed to answer it correctly.
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Fernanda

3 months ago
Thrilled to have passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam! The Pass4Success practice questions were spot on. One question that puzzled me was about the Salesforce Marketing Cloud Overview, specifically the different modules available in Marketing Cloud. I wasn't entirely sure about all the modules, but I still passed.
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Martina

3 months ago
Pass4Success really came through for me. Passed the Marketing Cloud Connect exam with flying colors!
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Louvenia

3 months ago
I passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam, and the Pass4Success practice questions were a big help. There was a question on Personalized Digital Marketing that asked how to create personalized email content based on customer data. I was a bit unsure about the best approach, but I managed to get it right.
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Bernadine

4 months ago
Happy to announce that I passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam. Thanks to Pass4Success for their practice questions. One challenging question was about Synchronized CRM Data, specifically how to manage data synchronization between Salesforce and Marketing Cloud. I wasn't completely confident in my answer, but it worked out.
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Michal

4 months ago
Wow, what a relief! Aced the Salesforce exam thanks to Pass4Success. Their prep materials were a lifesaver.
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Kelvin

4 months ago
Dynamic content is powerful. Understand how to leverage Sales Cloud fields to create personalized, dynamic content in Marketing Cloud assets.
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Lavonda

4 months ago
Just cleared the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam! The Pass4Success practice questions were a lifesaver. There was a tricky question on Journey Builder, asking how to set up a multi-step journey for different customer segments. I was a bit unsure about the exact criteria to use, but I still passed.
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Pansy

4 months ago
The exam covered the use of Sales Cloud data in dynamic content for emails and landing pages.
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Anna

5 months ago
I recently passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam, and I have to say, the Pass4Success practice questions were incredibly helpful. One question that caught me off guard was about configuring Marketing Cloud Connect. Specifically, it asked about the steps to set up the integration between Salesforce CRM and Marketing Cloud. I wasn't entirely sure about the sequence, but I managed to get through it.
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William

5 months ago
Just passed the Salesforce Certified: Link Your Salesforce Data using Marketing Cloud Connect exam! Thanks Pass4Success for the spot-on practice questions.
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Noble

5 months ago
Passing the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam was a rewarding experience, and I owe it to Pass4Success practice questions for helping me prepare effectively. The exam covered important topics such as connecting a Marketing Cloud account to a Salesforce org and reviewing pre-requisites for Marketing Cloud Connect. One question that I found tricky was related to the functionality that can be accomplished in each cloud, as it required a thorough understanding of the capabilities of both platforms. Despite my initial hesitation, I was able to pass the exam successfully.
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Dion

6 months ago
Passed the exam with flying colors! Be prepared for questions on security and permissions in Marketing Cloud Connect. You may need to identify which roles are required for specific MCC setup tasks. Study the differences between Marketing Cloud and Salesforce roles. Big thanks to Pass4Success for providing relevant practice materials that helped me ace the exam in a short time frame!
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Shannan

6 months ago
My exam experience for the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam was great, thanks to Pass4Success practice questions. The exam tested my knowledge on reviewing what functionality can be accomplished in each cloud, which was a key topic covered in the study material. One question that I found challenging was about the tracking data available in Sales/Service Cloud, as it required a deep understanding of the integration between the two platforms. Despite my initial uncertainty, I managed to pass the exam.
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Desiree

7 months ago
Just passed the Salesforce Certified: Link Your Salesforce Data using Marketing Cloud Connect exam! Be prepared for questions on configuring Synchronized Data Sources. You might encounter scenarios where you need to identify the correct steps to set up a new synchronized data extension. Focus on understanding the process of selecting objects and fields for synchronization. Thanks to Pass4Success for providing relevant practice questions that helped me prepare efficiently!
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Sharen

7 months ago
Successfully completed the Marketing Cloud Connect certification! Pay attention to questions about data extensions and their relationship with Salesforce objects. You might encounter scenarios where you need to determine the best approach for data mapping. Brush up on shared data extensions and how they interact with Salesforce. Pass4Success's exam questions were invaluable for my last-minute preparation.
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India

7 months ago
I recently passed the Salesforce Link Your Salesforce Data using Marketing Cloud Connect exam with the help of Pass4Success practice questions. The exam covered topics such as connecting a Marketing Cloud account to a Salesforce org and understanding tracking data available in Sales/Service Cloud. One question that stood out to me was related to the pre-requisites for Marketing Cloud Connect, as I was unsure of the specific requirements. However, I was able to pass the exam successfully.
upvoted 0 times
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Lucia

7 months ago
Just passed the Salesforce Certified: Link Your Salesforce Data using Marketing Cloud Connect exam! One key topic was data synchronization. Expect questions on how to set up and troubleshoot sync errors. Study the different sync types and their implications. Also, know your subscriber key configuration options. Thanks to Pass4Success for the spot-on practice questions that helped me prepare quickly!
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Free Salesforce MCC-201 Exam Actual Questions

Note: Premium Questions for MCC-201 were last updated On Jan. 19, 2025 (see below)

Question #1

Nerthern Trail Qutfitters' account is configured with Multi-Org to leverage two Salestorce CRM accounts. In the Cloud Kicks business unit they want to disconnect the sandbox instance and connect the production instance.

What additional configuration changes could be made to avoid any disruption of functionality?

Reveal Solution Hide Solution
Correct Answer: A

When dealing with a Multi-Org configuration, it's essential to correctly configure the settings in Setup to account for the multiple Salesforce CRM instances that Marketing Cloud will integrate with. In this scenario, configuring the Multi-Org settings to recognize both the existing and the new production instances is crucial to ensure seamless functionality. This setup allows Marketing Cloud to interact correctly with both CRM instances, minimizing any potential disruptions in data synchronization and marketing operations. Reference: Salesforce Multi-Org Configuration documentation


Question #2

A marketer wants te capture open-ended feedback fram custamers via SMS and

write it to a data extension.

How could MebileComnect be used to accomplish this?

Reveal Solution Hide Solution
Correct Answer: C

To capture open-ended feedback via SMS and write it to a data extension, using a text-response message template with embedded AMPscript is the most suitable approach. This method allows for the dynamic handling and processing of the incoming SMS responses. The AMPscript can be programmed to parse the response and write the collected data to a specified data extension, making it an effective way to capture and store open-ended feedback. Reference: Salesforce MobileConnect documentation, AMPscript in MobileConnect


Question #3

Nerthern Trail Qutfitters' account is configured with Multi-Org to leverage two Salestorce CRM accounts. In the Cloud Kicks business unit they want to disconnect the sandbox instance and connect the production instance.

What additional configuration changes could be made to avoid any disruption of functionality?

Reveal Solution Hide Solution
Correct Answer: A

When dealing with a Multi-Org configuration, it's essential to correctly configure the settings in Setup to account for the multiple Salesforce CRM instances that Marketing Cloud will integrate with. In this scenario, configuring the Multi-Org settings to recognize both the existing and the new production instances is crucial to ensure seamless functionality. This setup allows Marketing Cloud to interact correctly with both CRM instances, minimizing any potential disruptions in data synchronization and marketing operations. Reference: Salesforce Multi-Org Configuration documentation


Question #4

Northern Trail Outfitters uses a Salesforce Data Entry Source in their Journey that injects Salesforce Order when they are either create update with a status of New, Currently Knitting, Shipped, and Complete. Their Journey works when orders are created, but they noticed it does not injected customers when their status is updated.

What could be causing this?

Reveal Solution Hide Solution
Correct Answer: D

The reason why the Journey does not inject customers when their order status is updated is that orders are not being updated from not meeting criteria to meeting criteria. A Salesforce Data Entry Source only injects records into a journey when they change from not meeting the entry criteria to meeting the entry criteria. For example, if the entry criteria is order status equals New, then only orders that change from a different status to New will be injected into the journey. Orders that are created with a status of New or change from New to another status will not be injected into the journey. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_jb_salesforce_data_event.htm&type=5


Question #5

A customer wants to import the previous 10 years of customer purchase data in their Marketing Cloud account. Through discovery, it is determined there are over

200 million records they plan to upload vis the REST API, and this volume will continue to grow as the current purchase data is added.

Which two questions should be asked for further discovery?

Choose 2 answers

Reveal Solution Hide Solution
Correct Answer: A, C

The key questions to ask in this scenario are about the necessity of importing such a vast amount of historical data and whether the customer's license includes the Large Data Extensions feature. Understanding the customer's need for 10 years of historical data helps assess the relevance and potential performance implications for the Marketing Cloud environment. Additionally, knowing if the customer has the Large Data Extensions feature is crucial as it affects the capability to handle the significant volume of records efficiently. Reference: Salesforce Marketing Cloud Data Management documentation, Large Data Extensions feature specifications


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