BlackFriday 2024! Hurry Up, Grab the Special Discount - Save 25% - Ends In 00:00:00 Coupon code: SAVE25
Welcome to Pass4Success

- Free Preparation Discussions
Mail Us support@pass4success.com
Location US
Mob_nav_barsMENU

Salesforce Exam Salesforce MarketingAssociate Topic 1 Question 25 Discussion

Actual exam question for Salesforce's Salesforce MarketingAssociate exam
Question #: 25
Topic #: 1
[All Salesforce MarketingAssociate Questions]

What is used to identify unique member records?

Show Suggested Answer Hide Answer
Suggested Answer: C

In Salesforce Marketing Cloud, the Subscriber Key is used to identify unique member records. The Subscriber Key is a unique identifier for each subscriber in the database, ensuring that each record is distinct. This key is crucial for tracking subscriber interactions and preferences across different channels and campaigns within Marketing Cloud, maintaining a unified view of the subscriber's engagement and history.

The use of a Subscriber Key enables marketers to maintain a consistent subscriber identity, even if other attributes such as email addresses change, ensuring accurate tracking and personalization.


by Teddy at Sep 17, 2024, 12:05 AM

Limited Time Offer

25%

Off

Get Premium Salesforce MarketingAssociate Questions as Interactive Web-Based Practice Test or PDF

Contribute your Thoughts:

Submit Cancel
Ahmed
1 months ago
Haha, Subscriber Key? What is this, the 90s? Primary Key is where it's at, my dudes.
upvoted 0 times
...
Florinda
1 months ago
Primary Key for the win! It's the classic way to keep those member records nice and tidy.
upvoted 0 times
Dion
5 days ago
C) Subscriber Key
upvoted 0 times
...
Helene
21 days ago
B) Primary Key
upvoted 0 times
...
King
23 days ago
A) Foreign Key
upvoted 0 times
...
...
Yaeko
1 months ago
Subscriber Key? What is this, a newsletter sign-up form? Nah, Primary Key all the way, folks.
upvoted 0 times
Noelia
19 days ago
Primary Key is definitely the way to go for identifying unique member records.
upvoted 0 times
...
Iola
24 days ago
Subscriber Key is actually used in marketing to identify unique subscribers.
upvoted 0 times
...
Brittni
25 days ago
Yeah, Foreign Key is used to establish a relationship between two tables.
upvoted 0 times
...
Sharen
1 months ago
I agree, Primary Key is used to identify unique member records.
upvoted 0 times
...
...
Fletcher
2 months ago
The primary key is definitely the way to go for unique member records. I mean, who wants to deal with those pesky foreign keys, am I right?
upvoted 0 times
Lynsey
15 days ago
The primary key is definitely the way to go for unique member records. I mean, who wants to deal with those pesky foreign keys, am I right?
upvoted 0 times
...
Ariel
17 days ago
C) Subscriber Key
upvoted 0 times
...
Misty
22 days ago
B) Primary Key
upvoted 0 times
...
Herschel
1 months ago
A) Foreign Key
upvoted 0 times
...
...
Martin
2 months ago
I think Subscriber Key can also be used in some cases, but Primary Key is the most common choice.
upvoted 0 times
...
Lashaunda
2 months ago
I agree with Rochell, Primary Key is essential for ensuring data integrity.
upvoted 0 times
...
Rochell
2 months ago
B) Primary Key is used to identify unique member records.
upvoted 0 times
...

Save Cancel