Salesforce Exam Salesforce Loyalty Management Topic 3 Question 30 Discussion

Actual exam question for Salesforce's Salesforce Loyalty Management exam

Question #: 30
Topic #: 3

[All Salesforce Loyalty Management Questions]

What is a business use case for integrating Marketing Cloud Personalization with Loyalty Management?

ATo enable the purchasing of products and take payment.

BTo create unified profile from multiple source of truth and build a golden record.

CTo be able to send personalized marketing emails in batches.

DTo offer promotions in real-time to customers.

Show Suggested Answer

Suggested Answer: D

To integrate Salesforce Marketing Cloud with Loyalty Management with minimal development effort, the recommended approach is:

Option D: Installing and configuring Marketing Cloud Connect. This tool facilitates seamless integration between Salesforce CRM platforms, including Loyalty Management, and Salesforce Marketing Cloud, enabling the synchronization of data and the automation of personalized email campaigns to Loyalty Program members.

by Lavina at Aug 26, 2024, 06:30 AM

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Farrah

4 days ago

I think the answer is B) To create unified profile from multiple source of truth and build a golden record.

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