Salesforce Exam Pardot-Consultant Topic 1 Question 43 Discussion

Actual exam question for Salesforce's Pardot Consultant exam

Question #: 43
Topic #: 1

Marketing is under pressure to provide their sales team with more leads. A Pardot administrator is looking at the Pipeline Dashboard Report in the B2B Marketing Analytics App and notices an extremely high number of prospects compared to Marketing Qualified Leads (MQLs).

Which two steps should increase the number of qualified leads being passed to sales?

Choose 2 answers

AImprove prospect data by adding fields to existing forms and making them required.

BIncrease their scoring threshold to give the Sales team the most qualified leads.

CImprove lead qualification efficiency by using automation rules for prospect assignment.

DIncrease gated content on the website to provide more scoring opportunities.

Show Suggested Answer

Suggested Answer: C, D

by Cristal at May 05, 2022, 11:50 AM

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