Salesforce Exam Media Cloud Consultant Topic 4 Question 26 Discussion

Actual exam question for Salesforce's Media Cloud Consultant exam

Question #: 26
Topic #: 4

A media publisher is using advertising sales management to manage their b2b ad sales business using google ad manager. A consultant added a new placement on an existing media plan. When adding the new placement, the media plan remains in an inactive state in GAM. What should the consultant do to clear the inactive state after adding the new placement?

Aoverride creative settings in GAM

Bdelete and create the media campaign again in asm

Cdelete and add the placement again in ASM

Dadd the creatives to the line items in GAM

Show Suggested Answer

Suggested Answer: D

When a new placement is added to an existing media plan in Advertising Sales Management (ASM) and the plan remains in an inactive state in Google Ad Manager (GAM), the consultant should ensure that the creatives are added to the corresponding line items in GAM. This action is necessary because GAM requires creatives to be associated with line items for them to become active and for the ads to be served. Adding the creatives completes the setup process in GAM and changes the status from inactive to active, allowing the media plan to be executed as intended. Reference: https://help.salesforce.com/

by Golda at Nov 12, 2024, 10:58 PM

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Artie

2 days ago

I'm going with C. Deleting and adding the placement again in ASM seems like the logical solution. Why make it more complicated than it needs to be?

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Noelia

6 days ago

Hmm, I think the answer is D. Adding the creatives to the line items in GAM should clear the inactive state. That's the only way to make the media plan active again.

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