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Salesforce Exam Media Cloud Consultant Topic 1 Question 16 Discussion

Actual exam question for Salesforce's Media Cloud Consultant exam
Question #: 16
Topic #: 1
[All Media Cloud Consultant Questions]

A publisher is working with agents, which is Home's agency, to advertise Home's products. How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

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Suggested Answer: A, D

In the context of integrating a media plan with ad servers, certain integrations should be configured as bi-directional synchronous interfaces. These include 'Activate Campaign in Ad Server' (A) and 'Check Ad Inventory in Ad Server' (D). Synchronous interfaces ensure that actions taken in Media Cloud (like activating a campaign) are instantly reflected in the ad server, and checking ad inventory happens in real-time, providing up-to-date availability data. Reference:

https://help.salesforce.com/

https://www.salesforce.com/products/media-cloud/overview/


by Tasia at Jul 13, 2024, 11:56 AM

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Vincenza
8 months ago
I'm going with A and D. Activating the campaign and checking inventory? That's like a heartbeat for the ad server, gotta keep it synced up!
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Kerry
8 months ago
The campaign performance feed to CPQ definitely needs to be in real-time. That's a no-brainer.
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Justine
8 months ago
B) campaign reporting from ad server
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Michel
8 months ago
Yes, the campaign performance feed to CPQ should definitely be in real-time.
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Ettie
8 months ago
C) campaign performance feed to CPQ
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Nydia
8 months ago
A) activate campaign in ad server
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Sheridan
8 months ago
Hmm, I'd say options A and D need that two-way communication. Anything involving reporting can wait, right?
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Adelina
8 months ago
I believe option C should also be considered. Campaign performance feed to CPQ can provide valuable insights.
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Paris
9 months ago
Bi-directional synchronous interface? Sounds like a dance move I'd struggle with!
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Truman
7 months ago
D) check ad inventory in ad server
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Alaine
7 months ago
C) campaign performance feed to CPQ
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Tracey
8 months ago
B) campaign reporting from ad server
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Matthew
8 months ago
A) activate campaign in ad server
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Bok
9 months ago
I agree with Leonida. Activating campaign and campaign reporting are crucial for real-time integration.
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Leonida
9 months ago
I think option A and B should be configured as bi-directional synchronous interface.
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