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Salesforce Exam Marketing Cloud Intelligence Topic 7 Question 25 Discussion

Actual exam question for Salesforce's Marketing Cloud Intelligence exam
Question #: 25
Topic #: 7
[All Marketing Cloud Intelligence Questions]

An implementation engineer has been provided with the below dataset:

*Note: CPC = Cost per Click

Formula: Cost / Clicks

Which action should an engineer take to successfully integrate CPC?

Show Suggested Answer Hide Answer
Suggested Answer: D

Contribute your Thoughts:

Avery
2 months ago
I bet the engineer who wrote this question is sitting back and chuckling at all the confused candidates. 'Just let Datorama do its thing,' they're probably saying. Option B it is!
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Chantay
12 days ago
Agreed, option B seems like the simplest solution. Let's not overcomplicate things.
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Alex
13 days ago
Yeah, they probably want us to overthink it. Let's just go with option B and let Datorama handle it.
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Graciela
16 days ago
I think the engineer who wrote this question is definitely having a laugh at our expense.
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Louis
2 months ago
Ah, the age-old question: to custom measure or not to custom measure? I'm going with Option B - let Datorama handle the heavy lifting, baby!
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Helene
2 months ago
Wait a minute, why would I want to sum the CPC? That doesn't make any sense. Gotta go with Option C to get the average.
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Johnathon
21 days ago
I agree, Option C is the best way to integrate CPC. It's all about setting the aggregation to AVG.
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Haydee
22 days ago
Yeah, summing CPC doesn't really give you useful information. Option C is definitely the right choice.
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Emogene
25 days ago
Option C is the way to go. It's all about getting the average.
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Rolande
2 months ago
Custom measurement, huh? I like the sound of that. Let me see, C seems to be the right choice - average that CPC for me, Datorama!
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Kassandra
2 months ago
Hmm, looks like we need to calculate CPC. Datorama can do that automatically, so Option B seems like the way to go. No need to overcomplicate things.
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Phung
2 months ago
I think Option C might be better to get a more accurate average CPC.
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Ahmed
2 months ago
I agree, Option B is the easiest way to go. Let Datorama handle it.
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Ena
3 months ago
But setting Aggregation to SUM might skew the data, don't you think?
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Stephaine
3 months ago
I disagree, I believe option D is the correct choice.
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Ena
3 months ago
I think the engineer should choose option C.
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