Salesforce Exam Marketing Cloud Email Specialist Topic 8 Question 86 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam

Question #: 86
Topic #: 8

[All Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.

Which personalization string should be appended as a parameter?

AOption A

BOption B

COption C

Show Suggested Answer

Suggested Answer: B

by Ressie at May 30, 2024, 02:19 PM

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Delfina

6 months ago

Hmm, tough choice. But I think Option A is the way to go. Keeping it simple with just the business unit ID seems like the most straightforward approach.

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Melodie

5 months ago

I see your point, but I still think Option A is the simplest and most effective choice.

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Pok

5 months ago

I think Option B might be better, it includes the business unit name which could be more descriptive.

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Caren

5 months ago

I also prefer Option A, it's simple and gets the job done efficiently.

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Brunilda

5 months ago

I think Option B might be better, it includes the business unit name which could be more descriptive.

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Maia

5 months ago

I agree, Option A with just the business unit ID is clear and easy to track.

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Heike

5 months ago

I agree, Option A with just the business unit ID makes it clear and easy to track.

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Beula

6 months ago

I disagree, I believe the correct answer is Option C because it includes the business unit in the link.

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Raina

6 months ago

I'm going to have to go with Option C. Appending the business unit name to the link seems like the clearest way to track customer engagement across the different units.

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Jestine

6 months ago

I see your point, but I still think Option C is the most clear and effective option for NTO.

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Jolene

6 months ago

I think Option B might also work well for identifying the business unit in each link.

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Kina

6 months ago

I agree, Option C seems like the best choice for tracking customer engagement.

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Shonda

7 months ago

Option B looks the most intuitive for identifying business units in the links. It includes the business unit ID, which seems like the most relevant data point.

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