Salesforce Exam Marketing Cloud Email Specialist Topic 3 Question 81 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam

Question #: 81
Topic #: 3

[All Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.

Which personalization string should be appended as a parameter?

AOption A

BOption B

COption C

Show Suggested Answer

Suggested Answer: B

by Fletcher at Apr 12, 2024, 05:38 PM

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Matthew

8 months ago

Option B for the win! Gotta love that clear and concise parameter name.

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Leonor

6 months ago

Yeah, Option B is straightforward and easy to remember.

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Enola

7 months ago

I agree, Option B is definitely the way to go.

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Thad

7 months ago

Yeah, Option B is straightforward and easy to remember.

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Ardella

7 months ago

I also think Option B is the most suitable. It's important for NTO to have a consistent way to identify business units.

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Alesia

7 months ago

Yeah, Option B is the best choice here. It's important to have a clear parameter for tracking customer engagement.

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Michell

7 months ago

I agree, Option B is definitely the way to go.

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Kathrine

7 months ago

I agree, Option B is definitely the way to go. It's straightforward and easy to remember.

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Latosha

8 months ago

Ha! Option A is like trying to find a needle in a haystack. Definitely not the way to go here.

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Lourdes

7 months ago

I agree, it seems too complicated. Option B or C might be better.

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Miss

7 months ago

Option A is definitely not the way to go here.

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Barrett

8 months ago

I see what you mean, Option B does seem to have a more specific string for identifying the business unit.

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Margot

8 months ago

I'm going with Option C. Looks like it includes the necessary information to identify the business unit in the link.

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Mel

8 months ago

Option B looks like the right choice here. Appending the business unit ID as a parameter would allow NTO to track customer engagement across their different units.

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Leatha

7 months ago

Yes, Option B is the way to go for NTO's needs.

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Dominga

7 months ago

Option B it is then, to ensure accurate tracking of customer engagement.

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Ailene

7 months ago

Definitely, having that parameter will provide valuable insights for NTO.

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Latonia

7 months ago

It's important for NTO to have that level of tracking for their customer engagement.

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Bonita

7 months ago

I agree, Option B seems to be the most logical choice.

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Maryrose

7 months ago

Appending the business unit ID as a parameter would allow NTO to track customer engagement across their different units.

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Lindsey

7 months ago

Option B looks like the right choice here.

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Freeman

9 months ago

I believe Option B looks like the right choice, it seems to provide a clear way to distinguish between business units.

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Maybelle

9 months ago

I agree, it's important to identify the business unit in each link for better tracking.

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Jeannetta

9 months ago

I think the personalization string should be appended as a parameter to track customer engagement.

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Teddy

9 months ago

Haha, Option A? Are you serious? That's just the customer ID, not the business unit. Come on, man, you can do better than that.

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Catalina

9 months ago

You guys are overthinking this. It's clearly Option A, just a simple business unit ID. Why make it complicated?

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Amie

10 months ago

Nah, I don't think Option C is right. That string looks way too complex for what they're asking for. I'm sticking with B.

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Adelina

10 months ago

Hmm, I don't know. Option C has that weird-looking string, maybe there's something special about that? I'm not sure, this one has me a bit stumped.

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Jacki

8 months ago

User 3

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Ronna

8 months ago

User 2

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Geoffrey

8 months ago

User 1

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Nelida

10 months ago

I agree, Option B does seem like the most logical choice. The parameter is clearly asking for the business unit, and that's what Option B provides.

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Cordelia

10 months ago

This question seems pretty straightforward, but I wonder if there's a catch we're not seeing. I'm leaning towards Option B, but let me hear what you all think.

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