Salesforce Exam Marketing Cloud Email Specialist Topic 1 Question 84 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam

Question #: 84
Topic #: 1

[All Marketing Cloud Email Specialist Questions]

The CMO at Northern Trail Outfitter (NTO) has tasked the marketer with tracking the performance of NTO's welcome and post purchase journeys.

Which action should the marketer take to evaluate journey performance?

ADefine a goal for each journey.

BReview opens and clicks activity summaries.

CExport the journey email analytics

Show Suggested Answer

Suggested Answer: B

by Willow at May 13, 2024, 01:03 AM

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3 days ago

I think the marketer should define a goal for each journey to evaluate performance.

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