Salesforce Exam Marketing Cloud Consultant Topic 10 Question 100 Discussion

Actual exam question for Salesforce's Marketing Cloud Consultant exam

Question #: 100
Topic #: 10

[All Marketing Cloud Consultant Questions]

A customer wants to configure appointment reminders for patients in their clinic. The reminder should be sent day before the appointment date at 10 a.m and the appointment record should be updated in the patient was sent a reminder email.

What solution could be recommended?

ACreate a journey with CRM data source triggered on the reminder data and use Journey Builder activities to send a reminder and update the record in Synchronized Data Extension.

BCreate a journey with CRM date based entry source, and use journey Builder activates to send a reminder and update the record in CRM.

CCreate a daily scheduled automation to refresh the audience, and use Automation Studio activities to send a reminder with AMPscript in the message to update the record in Synchronized Data Extension.

DCreate a daily scheduled automation to refresh the audience, and use Data Extension entry source for a journey with activates a reminder and updates the record in CRM.

Show Suggested Answer

Suggested Answer: A

To capture open-ended feedback from customers via SMS and write it to a data extension, Northern Trail Outfitters should use a text-response message template with embedded AMPscript to capture the response. A text-response message template is a template that allows marketers to send a text message to a mobile number and receive a reply. AMPscript is a scripting language that allows marketers to perform complex tasks within messages, such as inserting data into a data extension. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_moc_text_response.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_es_ampscript_overview.htm&type=5

by Janna at Nov 18, 2024, 11:54 PM

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Zona

1 months ago

Haha, reminds me of the time I accidentally sent a reminder email to a patient while they were in the middle of their appointment. Talk about a surprise!

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Josphine

1 months ago

Option C looks good to me. A daily scheduled automation gives you more control over the process, and using AMPscript to update the records is a nice touch.

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Tamekia

4 days ago

I think Option A might be better. Using CRM data source triggered on the reminder date ensures accuracy in sending reminders and updating records.

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Melina

6 days ago

Option C looks good to me. A daily scheduled automation gives you more control over the process, and using AMPscript to update the records is a nice touch.

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Lettie

2 months ago

I'm not sure about using CRM as the data source. Wouldn't it be better to use a Synchronized Data Extension to keep everything in Marketing Cloud?

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Zona

10 days ago

C) Create a daily scheduled automation to refresh the audience, and use Automation Studio activities to send a reminder with AMPscript in the message to update the record in Synchronized Data Extension.

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Lemuel

12 days ago

B) I think using CRM as the data source would work well for this scenario.

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Carline

1 months ago

A) Create a journey with CRM data source triggered on the reminder data and use Journey Builder activities to send a reminder and update the record in Synchronized Data Extension.

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