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Salesforce Exam Marketing Cloud Consultant Topic 10 Question 100 Discussion

Actual exam question for Salesforce's Marketing Cloud Consultant exam
Question #: 100
Topic #: 10
[All Marketing Cloud Consultant Questions]

A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.

How could MobileConnect be used to accomplish this?

Show Suggested Answer Hide Answer
Suggested Answer: A

To capture open-ended feedback from customers via SMS and write it to a data extension, Northern Trail Outfitters should use a text-response message template with embedded AMPscript to capture the response. A text-response message template is a template that allows marketers to send a text message to a mobile number and receive a reply. AMPscript is a scripting language that allows marketers to perform complex tasks within messages, such as inserting data into a data extension. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_moc_text_response.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_es_ampscript_overview.htm&type=5


by Janna at Nov 18, 2024, 11:54 PM

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Dana
3 months ago
I'm voting for B. Info capture templates are like the lazy-boy recliner of message templates.
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Lindsay
2 months ago
D) Use a vote/survey message template to capture the response.
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Remona
2 months ago
C) Use an outbound message template with embedded AMPscript to capture the response.
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Izetta
2 months ago
B) Use an info capture message template to capture the response.
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Kent
2 months ago
A) Use a text-response message template with embedded AMPscript to capture the response.
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Carey
3 months ago
Option A, for sure. AMPscript is the Swiss Army knife of Marketing Cloud!
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Leatha
3 months ago
Hmm, D might be the best fit. A vote/survey template could give you some structured data from the customers.
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Edna
2 months ago
C could work too. An outbound message template with AMPscript could capture the feedback effectively.
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Francoise
2 months ago
I would go with A. Using AMPscript in a text-response message template can give you more flexibility.
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Mirta
2 months ago
I agree, using a vote/survey template would make it easier to collect and organize the feedback.
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Amalia
2 months ago
I think D is the way to go. It's structured and easy to analyze.
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Annmarie
3 months ago
I'm not sure, but I think option D could also work if we want to gather feedback through a survey format.
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Olga
3 months ago
I agree with Fidelia, option A with AMPscript seems like the most effective way to capture feedback.
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Lemuel
3 months ago
C would be my choice. Outbound messages with AMPscript can be really flexible for this kind of thing.
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Nancey
3 months ago
I'd go with B. An info capture template seems more straightforward for this use case.
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Pansy
2 months ago
User 3: D might also be a good option for capturing responses.
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Lashaunda
2 months ago
User 2: B seems easier to use for open-ended feedback.
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Helaine
3 months ago
User 1: I think A could work too, with AMPscript to capture the response.
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Yuki
4 months ago
Option A looks like the way to go. Using a text-response template with AMPscript seems like the perfect solution to capture open-ended feedback.
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Freida
2 months ago
User 4: Definitely, that option seems like the most efficient method for this task.
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Breana
3 months ago
User 3: I agree, it seems like the most effective way to capture open-ended feedback.
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Noemi
3 months ago
User 2: Yeah, using a text-response template with AMPscript sounds like the right approach.
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Dorothy
3 months ago
User 1: I think option A is the best choice.
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Fidelia
4 months ago
I think option A is the best choice because it allows for open-ended feedback.
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