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Salesforce Exam Marketing Cloud Advanced Cross Channel Topic 1 Question 13 Discussion

Actual exam question for Salesforce's Marketing Cloud Advanced Cross Channel exam
Question #: 13
Topic #: 1
[All Marketing Cloud Advanced Cross Channel Questions]

What three reasons explain why an SMS message may fail to reach a mobile device?

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Suggested Answer: D

Using the replace inbox message feature in Salesforce Marketing Cloud, when your audience has changed and some of the contacts who received the first message no longer exist, the handling is as follows:

D: Inbox message is replaced for existing users and deleted for users who do not exist. This ensures that only current, valid users receive the updated message, maintaining the relevance and accuracy of your marketing communications.


Contribute your Thoughts:

Lemuel
2 days ago
I agree with Eileen. Those reasons make sense. It's important to make sure the mobile device is on, in range, and has enough battery to receive SMS messages.
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Eileen
4 days ago
I think the reasons could be the mobile device is powered off, the user is out of range of cellular networks, and the mobile device has a low battery.
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