Salesforce Exam Marketing Cloud Administrator Topic 1 Question 88 Discussion

Actual exam question for Salesforce's Marketing Cloud Administrator exam

Question #: 88
Topic #: 1

[All Marketing Cloud Administrator Questions]

A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud

Connect.

Which subscriber key should be used to search for the contact in All Subscribers?

A15-digit contact ID

BNumeric Subscriber ID

C18-digit Contact ID

DEmail Address

Show Suggested Answer

Suggested Answer: C

by Lorrie at May 01, 2024, 12:09 PM

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Kerrie

6 months ago

I thought Marketing Cloud used its own subscriber IDs, not the Salesforce contact IDs. I'll go with B. Numeric Subscriber ID.

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Malcom

6 months ago

Haha, who uses 15-digit contact IDs these days? Definitely not the answer! I'm going with D. Email Address.

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Lizbeth

5 months ago

User 2

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Portia

5 months ago

User 1

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Malcolm

6 months ago

Okay, makes sense now. So, 18-digit Contact ID it is.

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India

6 months ago

That’s true. The 18-digit one is the extended version for unique IDs in Salesforce.

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Susana

6 months ago

I'm leaning towards C. 18-digit Contact ID. Isn't that the standard Salesforce contact ID format?

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Dorian

6 months ago

User 3

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Adolph

6 months ago

User 2

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Sang

6 months ago

User 1

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Nobuko

6 months ago

Hmm, I was thinking B. Numeric Subscriber ID. That's what we use in our org to track contacts in All Subscribers.

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Elza

5 months ago

I agree with Elza. We use email addresses as subscriber keys in our org as well.

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Barb

5 months ago

I think D. Email Address is the subscriber key to search for contacts in All Subscribers.

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Luz

5 months ago

I'm not sure, but I think B. Numeric Subscriber ID is the key we use in our org to track contacts.

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Titus

6 months ago

I agree with Titus. Email Address is commonly used as the subscriber key in Marketing Cloud.

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Wava

6 months ago

I agree with you, Wava. We use Email Address as the subscriber key in our org as well.

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Ardella

6 months ago

I think D. Email Address is the subscriber key used to search for contacts in All Subscribers.

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Salena

6 months ago

I think D. Email Address is the subscriber key used to search for contacts in All Subscribers.

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Aleisha

7 months ago

I've read somewhere that Salesforce uses the 18-digit ID more frequently for integrations.

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Malcolm

7 months ago

Really? I was leaning towards the Email Address since it's unique.

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Mitsue

7 months ago

I'm pretty sure the answer is D. Email Address. That's the most unique identifier for a contact in Marketing Cloud.

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Keva

5 months ago

Email Address is the most reliable way to find contacts in Marketing Cloud.

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Stevie

5 months ago

I agree, Email Address is the best option to search for contacts in All Subscribers.

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Lino

6 months ago

It's definitely the most unique identifier for a contact.

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Agustin

6 months ago

I always use Email Address to search for contacts in Marketing Cloud.

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Monroe

6 months ago

Yes, you are correct. Email Address is the subscriber key used to search for contacts in All Subscribers.

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Marisha

6 months ago

I think the answer is D. Email Address.

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Chu

6 months ago

That's right. The Email Address is the unique identifier for contacts in Marketing Cloud.

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India

7 months ago

Yeah, it's tricky. But, I think the 18-digit Contact ID makes sense.

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Nickie

7 months ago

This question is a bit confusing. Don't you think?

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