Salesforce Exam Marketing Cloud Account Engagement Specialist Topic 5 Question 31 Discussion

Actual exam question for Salesforce's Marketing Cloud Account Engagement Specialist exam

Question #: 31
Topic #: 5

[All Marketing Cloud Account Engagement Specialist Questions]

By default, which two objects does Pardot write to in Salesforce?

Choose 2 answers

ALead records

BCase records

Ca Contact records

DAccount records

EOpportunity records

Show Suggested Answer

Suggested Answer: A, C

By default, Pardot integrates closely with Salesforce CRM to synchronize data primarily with two key standard objects: Lead and Contact records. This integration allows Pardot to write marketing data directly to these objects, enabling a seamless flow of information about prospects' activities and engagement. This capability is foundational for maintaining updated and relevant data within Salesforce, facilitating more targeted and effective sales and marketing efforts. Case, Account, and Opportunity records, while important within Salesforce, do not receive direct writes from Pardot by default, although they can be involved in more advanced, customized integrations.

by Allene at Sep 16, 2024, 12:41 AM

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Alyssa

2 months ago

Hold up, is this a trick question? I bet it's A and C, because Pardot is all about contacts and leads. But who knows, maybe they threw in a wild card like opportunities just to mess with us.

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Elmira

26 days ago

Actually, it's lead records and account records that Pardot writes to in Salesforce.

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Alpha

1 months ago

I'm not so sure, I think it might be leads and opportunities.

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Laurena

1 months ago

Yeah, I agree. Those are the two main objects that Pardot writes to in Salesforce.

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Kenneth

1 months ago

I think you're right, Pardot mainly focuses on leads and contacts.

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Shad

2 months ago

Hmm, I think it's A and E. Pardot is for marketing automation, so it must be feeding leads into the opportunity pipeline. What do you think, Bob?

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Joanne

2 months ago

I'm not sure, but I think it's A and D. Leads and accounts are usually the main focus in marketing automation.

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Loise

2 months ago

Actually, I believe it's A and C. Pardot primarily works with leads and contacts in Salesforce.

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Tracey

2 months ago

I agree with you, I also think it's A and E. Pardot is all about generating leads and converting them into opportunities.

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Pamella

3 months ago

I'm going with A and D. Pardot is all about targeting accounts and capturing leads, right? That's what I learned in my Salesforce training.

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Corazon

2 months ago

That's right! Pardot focuses on capturing leads and targeting accounts, so it writes to those two objects.

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Leigha

2 months ago

Great job remembering that from your Salesforce training! Lead records and Account records are the objects Pardot writes to by default.

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Marleen

2 months ago

Yes, you're correct! Pardot writes to Lead records and Account records in Salesforce.

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German

3 months ago

A and C, duh! Pardot is all about lead gen and contact management. Why would it write to cases or opportunities?

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Leota

2 months ago

Yeah, Pardot doesn't typically write to cases or opportunities.

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Eva

2 months ago

E) Opportunity records

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Edison

2 months ago

D) Account records

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Cora

2 months ago

Exactly! Pardot focuses on leads and contacts for marketing automation.

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Artie

2 months ago

C) a Contact records

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Rickie

2 months ago

A) Lead records

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Lisandra

3 months ago

I'm not sure about that. I think Pardot writes to Account records and Opportunity records.

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Mitsue

3 months ago

I agree with Vallie. Pardot usually syncs with Lead and Contact records in Salesforce.

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Vallie

3 months ago

I think Pardot writes to Lead records and Contact records by default.

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