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Salesforce Exam Marketing Cloud Account Engagement Consultant Topic 4 Question 32 Discussion

Actual exam question for Salesforce's Marketing Cloud Account Engagement Consultant exam
Question #: 32
Topic #: 4
[All Marketing Cloud Account Engagement Consultant Questions]

A customer is placing Marketing Cloud Account Engagement tracking code on their website and doesn't understand how first-party tracking differs from third-party tracking.

How would a consultant explain the difference?

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Suggested Answer: C

by Vivan at Sep 14, 2024, 06:25 AM

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Dana
5 months ago
Haha, I bet the consultant wishes they could just say, 'It's complicated, man.' But I guess that's not a valid answer choice.
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Jesusa
5 months ago
Option C is a bit confusing. I thought first-party tracking was limited to the website, not across different domains.
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Helga
4 months ago
User: Got it. Thanks for clarifying!
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Beatriz
4 months ago
Consultant: That's correct. First-party tracking allows you to track prospects across multiple domains.
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Freida
4 months ago
User: Oh, I see. So first-party tracking is not limited to just one website?
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Kristofer
4 months ago
Consultant: First-party tracking in Marketing Cloud Account Engagement tracks prospects across different website domains.
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Iluminada
5 months ago
Hmm, that makes sense too. I can see why it would be important to understand the difference for the Marketing Cloud Account Engagement tracking code.
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Katy
5 months ago
I disagree, I believe the answer is C. First-party tracking tracks prospects across different website domains, while third-party tracking does not.
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Brock
5 months ago
I think D is the correct answer. First-party tracking doesn't rely on cookies, but third-party tracking does.
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Sharen
4 months ago
A: That's right. It helps track engagement within the same domain, while third-party tracking is more about tracking campaigns across different domains.
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Adela
4 months ago
B: Oh, I see. So first-party tracking is more focused on the specific website domain.
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Rolland
4 months ago
A: Actually, the correct answer is B. First-party tracking is domain-based while third-party tracking is campaign-based.
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Yvonne
5 months ago
Option B makes the most sense to me. First-party tracking is based on the website domain, while third-party tracking is more about the specific marketing campaigns.
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Jacob
4 months ago
Customer: Got it. Thanks for clarifying that for me.
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Junita
4 months ago
Consultant: Exactly. First-party tracking allows you to track user behavior across your own website, while third-party tracking is used for tracking external campaigns.
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Margarita
5 months ago
Customer: Oh, I see. So first-party tracking is more about the overall website engagement, while third-party tracking is more focused on specific campaigns.
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Maia
5 months ago
Consultant: Option B is correct. First-party tracking is based on the website domain, while third-party tracking is campaign-based.
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Iluminada
5 months ago
I think the answer is B. First-party tracking is domain-based while third-party tracking is campaign-based.
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