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Salesforce Exam Marketing Cloud Account Engagement Consultant Topic 4 Question 24 Discussion

Actual exam question for Salesforce's Marketing Cloud Account Engagement Consultant exam
Question #: 24
Topic #: 4
[All Marketing Cloud Account Engagement Consultant Questions]

A customer does not feel that campaign influence reporting fully captures their marketing attribution since they do not market only to the contacts related to their opportunity records.

What feature should a consultant recommend to uncover additional marketing attribution?

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Suggested Answer: A

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Ailene
4 days ago
I think Einstein Attribution could help with that.
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