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Salesforce Exam Marketing-Cloud-Account-Engagement-Consultant Topic 1 Question 20 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Account Engagement Consultant exam
Question #: 20
Topic #: 1
[All Salesforce Certified Marketing Cloud Account Engagement Consultant Questions]

"LenoxSoft wants to send an email to existing customers about a new product offering and will be using Handlebars Merge Language (HML) merge fields to personalize the email content. They are concerned some of the recipient prospect records may not have all of the fields populated that will be used to personalize the content.

What two options could be implemented to prevent empty field values from appearing in the email?

Choose 2 answers

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Suggested Answer: D

by Rosamond at Jun 03, 2024, 09:21 AM

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Long
2 months ago
I'm with the rest of you on B and C. Can't go wrong with HML's powerful features. Although, I have to admit, the idea of using page actions to replace field values is making me chuckle. Sounds like something straight out of a comedy skit!
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Sharen
1 months ago
Haha, yeah, using page actions does sound a bit funny in this context!
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Glen
1 months ago
I agree, B and C seem like the best options to prevent empty field values.
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Cassie
2 months ago
B and C are the clear winners here. Conditional logic and merge field modifiers are the bread and butter of HML. Personally, I'd steer clear of those default mail merge values - sounds like a recipe for disaster if you ask me.
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Maddie
2 months ago
Definitely, default mail merge values can be risky. Better to stick with conditional logic and merge field modifiers.
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Adell
2 months ago
I agree, using conditional logic and merge field modifiers is the way to go to avoid empty field values.
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Galen
2 months ago
Definitely B and C. Gotta love those HML tricks! Although, I have to say, the idea of using page actions to replace field values is kinda funny. Doesn't sound like the most elegant solution, but hey, whatever works, right?
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Dick
2 months ago
I see what you mean about using page actions, it does sound a bit unconventional compared to the other options.
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Cammy
2 months ago
Yeah, those HML tricks are really handy for making sure the email is tailored to each recipient.
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Jovita
2 months ago
I agree, using HML conditional logic statements and merge field modifiers is the way to go for personalizing the email content.
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Detra
2 months ago
I think B and C are the way to go. HML conditional logic and merge field modifiers can really help handle those empty fields and make the emails look professional.
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Elouise
2 months ago
It's important to ensure that the email content looks professional and personalized to each recipient, even if some fields are empty.
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Stephaine
2 months ago
Yes, and using merge field modifiers can further enhance the personalization of the email by formatting the field values as needed.
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Celeste
2 months ago
I agree, using HML conditional logic can help customize the email content based on the availability of field values.
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Victor
3 months ago
I agree with Bernardo. Option A would set default values and option B would help with conditional logic.
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Bernardo
3 months ago
I think option A and B could work.
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