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Salesforce Exam Education Cloud Consultant Topic 2 Question 84 Discussion

Actual exam question for Salesforce's Education Cloud Consultant exam
Question #: 84
Topic #: 2
[All Education Cloud Consultant Questions]

The School of Engineering is interested in a Salesforce email marketing tool that scores email activity from campaigns and mass communications, as well as individual emails sent from recruiters. Recruiters want the flexibility to send emails from their Outlook account or from Salesforce. The marketing director wants recruiters to use branded email templates.

Which solution should the consultant recommend?

Show Suggested Answer Hide Answer
Suggested Answer: A

Email Studio is a Salesforce email marketing tool that allows users to create, send, and track personalized email campaigns and mass communications1.Email Studio also provides features such as email scoring, which measures the engagement level of each email recipient based on their actions, such as opening, clicking, or unsubscribing2.Salesforce Inbox is a Salesforce tool that integrates email applications such as Outlook with Salesforce, allowing users to access CRM data and features from their email inbox3.Salesforce Inbox also enables users to send emails from their Outlook account or from Salesforce using branded email templates4.

Account Engagement is a Salesforce tool that provides insights and recommendations for sales reps to engage with their accounts based on AI analysis of email activity, web activity, and CRM data5. However, Account Engagement is not an email marketing tool that can score email activity from campaigns and mass communications.Salesforce Engage is a Salesforce tool that allows users to create personalized email campaigns using Marketing Cloud templates and track the responses in real time6. However, Salesforce Engage does not integrate with Outlook or allow users to send emails from their email inbox.


1: Email Studio Overview - Salesforce

2: Email Scoring Basics - Salesforce

3: Salesforce Inbox Overview - Salesforce

4: Use Email Templates in Inbox - Salesforce

5: Account Engagement Overview - Salesforce

6: Engage Campaigns Overview - Salesforce

by Lauran at Apr 28, 2024, 04:53 PM

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Nguyet
6 months ago
The answer is clearly C) Account Engagement and Salesforce Inbox. I mean, who doesn't love keeping everything in one place? Probably the same people who think Outlook is better than Gmail.
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Luis
5 months ago
B) Account Engagement and Salesforce Engage
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Kristin
5 months ago
A) Email Studio and Salesforce Inbox
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Kimbery
6 months ago
I agree with Account Engagement and Salesforce Inbox seem like the most comprehensive answer.
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Dean
6 months ago
I'm no consultant, but I'd say B) Account Engagement and Salesforce Engage is the way to go. Lets the recruiters use their favorite email tool and the marketing team can keep things on-brand. Win-win!
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Chantell
6 months ago
I'm leaning towards B. Salesforce Engage helps recruiters with personalized outreach.
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Kanisha
6 months ago
Hmm, B) Account Engagement and Salesforce Engage looks like the best option to me. Gotta keep those recruiters happy with their Outlook, but the marketing team can still keep control.
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Della
5 months ago
C) Account Engagement and Salesforce Inbox might not provide the flexibility recruiters need to send emails from Outlook.
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Melissa
5 months ago
B) Account Engagement and Salesforce Engage is the best option to keep both recruiters and the marketing team happy.
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Chantay
5 months ago
A) Email Studio and Salesforce Inbox would be a good choice for the recruiters to send emails from Outlook or Salesforce.
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Hubert
6 months ago
C) Account Engagement and Salesforce Inbox could work, but it may not provide the same level of flexibility for recruiters.
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Kattie
6 months ago
B) Account Engagement and Salesforce Engage would allow recruiters to send emails from Outlook while still using Salesforce.
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Denny
6 months ago
A) Email Studio and Salesforce Inbox would be a good choice for the marketing director's need for branded email templates.
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Son
6 months ago
I'm going with A) Email Studio and Salesforce Inbox. Email Studio has some great features for scoring email activity, and the Inbox integration is a nice touch.
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Jerry
6 months ago
C) Account Engagement and Salesforce Inbox seems like the way to go. Keeping everything in Salesforce makes sense, and the Inbox integration will make it easy for recruiters to use.
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Mollie
6 months ago
I think the correct answer is B) Account Engagement and Salesforce Engage. This solution gives recruiters the flexibility to send emails from their Outlook account or Salesforce, and the marketing director can ensure branded email templates are used.
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Ricki
6 months ago
It's important to have that flexibility for recruiters while still maintaining the branding consistency set by the marketing director.
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Maynard
6 months ago
Yes, that option allows recruiters to send emails from both Outlook and Salesforce, while also ensuring branded email templates are used.
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Lashandra
6 months ago
Yes, that option covers all the requirements mentioned by the School of Engineering.
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Mari
6 months ago
I agree, B) Account Engagement and Salesforce Engage seems like the best solution for this scenario.
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Lashandra
6 months ago
I agree, B) Account Engagement and Salesforce Engage would be the best solution for this scenario.
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Felicitas
6 months ago
B) Account Engagement and Salesforce Engage
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Eden
6 months ago
A) Email Studio and Salesforce Inbox
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Jules
6 months ago
I would argue Account Engagement and Salesforce Engage. It focuses heavily on email activity.
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Leoma
7 months ago
But doesn’t Email Studio and Salesforce Inbox provide more flexibility for both Outlook and Salesforce?
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Cammy
7 months ago
Sure is. I'll go with Account Engagement and Salesforce Inbox. Covers individual emails and campaigns.
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Peggie
7 months ago
I think it's a pretty interesting question. Email marketing tools are crucial.
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