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Salesforce Exam Education Cloud Consultant Topic 1 Question 101 Discussion

Actual exam question for Salesforce's Education Cloud Consultant exam
Question #: 101
Topic #: 1
[All Education Cloud Consultant Questions]

The School of Engineering is interested in a Salesforce email marketing tool that scores email activity from campaigns and mass communications, as well as individual emails sent from recruiters. Recruiters want the flexibility to send emails from their Outlook account or from Salesforce. The marketing director wants recruiters to use branded email templates.

Which solution should the consultant recommend?

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Suggested Answer: A

Email Studio is a Salesforce email marketing tool that allows users to create, send, and track personalized email campaigns and mass communications1.Email Studio also provides features such as email scoring, which measures the engagement level of each email recipient based on their actions, such as opening, clicking, or unsubscribing2.Salesforce Inbox is a Salesforce tool that integrates email applications such as Outlook with Salesforce, allowing users to access CRM data and features from their email inbox3.Salesforce Inbox also enables users to send emails from their Outlook account or from Salesforce using branded email templates4.

Account Engagement is a Salesforce tool that provides insights and recommendations for sales reps to engage with their accounts based on AI analysis of email activity, web activity, and CRM data5. However, Account Engagement is not an email marketing tool that can score email activity from campaigns and mass communications.Salesforce Engage is a Salesforce tool that allows users to create personalized email campaigns using Marketing Cloud templates and track the responses in real time6. However, Salesforce Engage does not integrate with Outlook or allow users to send emails from their email inbox.


1: Email Studio Overview - Salesforce

2: Email Scoring Basics - Salesforce

3: Salesforce Inbox Overview - Salesforce

4: Use Email Templates in Inbox - Salesforce

5: Account Engagement Overview - Salesforce

6: Engage Campaigns Overview - Salesforce

by Teresita at Nov 18, 2024, 01:58 PM

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Bong
16 days ago
I disagree, I think Account Engagement and Salesforce Engage would be a better solution for scoring email activity.
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Rebbeca
18 days ago
I'm going with B) as well. It's the most comprehensive solution that meets all the requirements. Now, if only Salesforce could integrate with my personal carrier pigeon delivery system...
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Skye
19 days ago
Definitely B) Account Engagement and Salesforce Engage. It's the perfect solution for the school's needs. I just hope the marketing director doesn't use Comic Sans in those email templates!
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Rosalia
20 days ago
Hmm, I'm not sure. B) seems like the right answer, but I'm wondering if C) might work too. Either way, I hope the recruiter's emails don't end up in the spam folder!
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Ashlyn
22 days ago
I think the answer is B) Account Engagement and Salesforce Engage. It gives recruiters the flexibility to send emails from Outlook or Salesforce, and the marketing director can use branded email templates.
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Jerry
4 days ago
B) Account Engagement and Salesforce Engage
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Zoila
9 days ago
A) Email Studio and Salesforce Inbox
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Dana
24 days ago
I agree with Dorthy, Email Studio and Salesforce Inbox would provide the flexibility recruiters need.
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Dorthy
25 days ago
I think the consultant should recommend Email Studio and Salesforce Inbox.
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