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Salesforce Exam CRT-251 Topic 2 Question 103 Discussion

Actual exam question for Salesforce's CRT-251 exam
Question #: 103
Topic #: 2
[All CRT-251 Questions]

Sales reps at Universal Containers receive leads that are generated from various channels. Lead quality varies greatly. Sales managers want the

sales reps to focus on the leads most likely to result in a sale.

What should the consultant recommend to meet this requirement?

Show Suggested Answer Hide Answer
Suggested Answer: A

A lead scoring strategy helps prioritize leads based on their likelihood of conversion, allowing sales reps to focus on high-quality leads that are more likely to result in sales. Salesforce provides tools such as Einstein Lead Scoring, which can automate this process using AI to analyze lead attributes and behaviors, giving each lead a score that reflects its quality. This strategy supports sales managers' goals of improving focus and efficiency in handling leads from various sources.


Contribute your Thoughts:

Basilia
1 months ago
Hmm, lead scoring, huh? Sounds like a fancy way of saying 'let's make this as complicated as possible'.
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Valentine
1 months ago
Lead assignment rules? What is this, some kind of lead distribution system? Sounds like more bureaucracy to me.
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Margart
8 days ago
Lead assignment rules automatically assign leads to the right sales reps based on criteria.
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Ricki
10 days ago
C) Implement lead assignment rules.
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Hannah
13 days ago
Lead scoring helps prioritize leads based on their likelihood to convert.
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Ivette
22 days ago
A) Implement a lead scoring strategy.
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Moon
1 months ago
I don't know, lead scoring sounds like a lot of work. Why not just create list views to filter on each lead source? That seems like a simpler solution.
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Sage
14 hours ago
B) Create list views to filter on each lead source.
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Ty
8 days ago
C) Implement lead assignment rules.
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Yuki
21 days ago
B) Create list views to filter on each lead source.
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Adell
23 days ago
A) Implement a lead scoring strategy.
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Leonardo
1 months ago
I believe implementing lead assignment rules would be more effective in this case.
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Alpha
1 months ago
But wouldn't creating list views for each lead source also help?
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Glenn
2 months ago
I agree with Ranee, lead scoring can help prioritize leads.
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Yolande
2 months ago
I agree, lead scoring is the way to go. It's the most efficient way to identify the best leads and ensure the sales team is spending their time wisely.
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Leatha
30 days ago
I agree, lead scoring is the way to go. It's the most efficient way to identify the best leads and ensure the sales team is spending their time wisely.
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Mirta
1 months ago
A) Implement a lead scoring strategy.
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Nada
2 months ago
A lead scoring strategy seems like the way to go. That way, the sales reps can focus on the high-quality leads that are most likely to convert.
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Gerry
1 months ago
C) Implement lead assignment rules.
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Karma
1 months ago
That's a great idea! Lead scoring will help prioritize the leads with the highest potential.
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Thaddeus
2 months ago
A) Implement a lead scoring strategy.
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Ranee
2 months ago
I think we should implement a lead scoring strategy.
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