Salesforce Exam B2C Solution Architect Topic 2 Question 82 Discussion

Actual exam question for Salesforce's B2C Solution Architect exam

Question #: 82
Topic #: 2

universal Containers (DC) is seeing an increased volume of customers browsing for higher-value items across multiple brands and longer cons/deration times before customers place orders based on what is in their shopping carts.

What are two tactics that a Solution Architect could recommend to understand how to optimize the checkout process'

Choose 2 answers

ACreate an Abandoned Cart journey by brand across all carts

BWork with stakeholders to create a customer Journey map that improves conversions

CEnable customer service to update and complete a cart transaction on behalf of the customer

DRun reports on the value of cart Items and time since the last activity

Show Suggested Answer

Suggested Answer: B, D

Working with stakeholders to create a customer journey map that improves conversions and running reports on the value of cart items and time since the last activity are two tactics that a Solution Architect could recommend to understand how to optimize the checkout process. A customer journey map is a visual representation of the steps and interactions that a customer goes through when engaging with a company or brand. It can help identify pain points, opportunities, and best practices for improving conversions. Running reports on the value of cart items and time since the last activity can help analyze the shopping behavior and preferences of customers, as well as identify potential reasons for cart abandonment.

by Lauran at Dec 05, 2024, 02:02 PM

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Cecilia

1 months ago

A and B are definitely the way to go. Can't optimize the checkout if you don't know where the bottlenecks are. Data and customer insights are key.

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Lashaun

1 months ago

Haha, I'd love to see the customer service reps try to keep up with all those abandoned carts. Might need a team of superheroes for that one!

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Josefa

1 months ago

Enabling customer service to complete transactions (option C) could be helpful, but I think the other two options are more targeted towards understanding the underlying issues.

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Carey

1 months ago

I like option D - looking at the cart value and activity data can give great insights. Combine that with a customer journey map and you've got a winning combo!

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Louisa

13 days ago

Definitely, having that data can provide valuable insights for improving conversions.

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Laura

28 days ago

I agree, combining that with a customer journey map can really help optimize the checkout process.

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Joseph

29 days ago

Option D sounds like a good idea. It's important to analyze the value of items in the cart and how long it's been since the last activity.

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2 months ago

I think option A and B are good tactics to optimize the checkout process.

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