Salesforce Exam B2B Solution Architect Topic 5 Question 53 Discussion

Actual exam question for Salesforce's B2B Solution Architect exam

Question #: 53
Topic #: 5

AW Computing (AWC) has just completed a multi-cloud implementation for Salesforce and is facing major user adoption challenges. Users are complaining that the system is complicated and hard to navigate.

What can the Center of Excellence (CoE) for Salesforce do to help increase user adoption?

APlace all training materials on the home page so users can find them easily.

BRecord hour-long pieces of training for each job role so users can review on their own time.

CBreak down training materials into quick reference guides for job-specific functions.

DEnsure each team has a Salesforce champion that can provide one-on-one training.

Show Suggested Answer

Suggested Answer: B

For Universal Containers' requirements of sending scheduled emails and tracking opens, Marketing Cloud Account Engagement (formerly Pardot) is the recommended solution. It is specifically designed for B2B marketing automation, including email campaigns, lead nurturing, and engagement tracking. Marketing Cloud Account Engagement can handle the variable volume of emails and provides detailed analytics on email interactions, ensuring UC can effectively communicate with its audience and gain insights into campaign performance, in line with Salesforce's marketing automation best practices.

by Lenna at Mar 09, 2025, 05:57 PM

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