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Microsoft MB-220 Exam Questions

Exam Name: Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant
Exam Code: MB-220
Related Certification(s):
  • Microsoft Dynamics 365 Certifications
  • Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant Associate Certifications
Certification Provider: Microsoft
Number of MB-220 practice questions in our database: 246 (updated: Nov. 06, 2024)
Expected MB-220 Exam Topics, as suggested by Microsoft :
  • Topic 1: Configure marketing applications: This section covers configuring marketing tools within Dynamics 365 setup and optimizing their functionality.
  • Topic 2: Manage segments and lists: This section is about organizing specific audiences to run efficient marketing campaigns.
  • Topic 3: Create and manage marketing forms and pages: This section details the design of online pages and forms to effectively engage customers and increase leads.
  • Topic 4: Manage leads, contacts, and accounts: After attaining leads, this section addresses building strong relations with clients through data related to lead generation, management of contacts, and organization of accounts.
  • Topic 5: Create and manage marketing email messages: This section is about managing and writing emails to enhance the effectiveness of campaigns.
  • Topic 6: Manage customer journeys: This section focuses on administering communication with customers to improve engagement and meaningful insights.
  • Topic 7: Manage events and webinars: This section is about planning, supporting, and executing online or physical webinars to achieve marketing goals.
  • Topic 8: Configure Dynamics 365 Customer Voice: The section covers configuring the Dynamics 365 environment for Customer Voice that allows collecting their feedback and valuable insights.
Disscuss Microsoft MB-220 Topics, Questions or Ask Anything Related

Rachael

21 hours ago
I successfully passed the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam, and Pass4Success practice questions were a big help. One question that puzzled me was about creating and managing marketing forms and pages. It asked how to embed a form on a website. I wasn't certain of the exact steps, but I still passed.
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Youlanda

6 days ago
Exam tip: Know how to set up and configure email templates in Dynamics 365 Marketing. Practice creating responsive designs and personalized content.
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Marla

9 days ago
Tough exam, but Pass4Success materials were a lifesaver. Passed with flying colors!
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Lindsey

15 days ago
Thrilled to have passed the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam! The Pass4Success practice questions were spot on. There was a question about managing leads, contacts, and accounts, specifically how to merge duplicate contacts. I wasn't entirely sure of the process, but I managed to pass.
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Marica

29 days ago
Just passed the Microsoft Dynamics 365 Customer Insights (Journeys) exam! Be prepared for questions on creating and managing customer journeys. Focus on understanding the journey designer and its components.
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Arminda

1 months ago
I passed the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam, thanks to Pass4Success practice questions. One challenging question was about managing segments and lists. It asked how to create a dynamic segment based on customer behavior data. I was unsure of the exact criteria to use, but I got through it.
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Erasmo

1 months ago
Nailed the Microsoft Dynamics 365 Journeys exam. Pass4Success made prep a breeze!
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Mabel

1 months ago
Excellent advice. Congratulations again on passing!
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Lashonda

2 months ago
Just cleared the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam! The Pass4Success practice questions were a lifesaver. There was a tricky question about configuring marketing applications, specifically how to integrate Dynamics 365 with a third-party email service. I wasn't confident in my answer, but I still passed.
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Gladis

2 months ago
Thank you! One last tip: focus on understanding customer lifecycle management within Customer Insights. It's a core concept that ties everything together.
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Leigha

2 months ago
I recently passed the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam, and I must say, the Pass4Success practice questions were incredibly helpful. One question that stumped me was about configuring customer journeys. It asked how to set up a journey to trigger an email when a customer completes a purchase. I wasn't entirely sure of the steps, but I managed to pass the exam.
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Marget

2 months ago
Just passed the Dynamics 365 Customer Insights exam! Thanks Pass4Success for the spot-on practice questions.
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Henriette

3 months ago
Passing the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam was a great achievement for me, and I attribute my success to the practice questions provided by Pass4Success. Configuring marketing applications and managing segments and lists were crucial topics that helped me during the exam. One question that I found challenging was related to running efficient marketing campaigns by organizing specific audiences. Despite my initial uncertainty, I was able to answer the question correctly and pass the exam.
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Howard

4 months ago
Passed the Customer Insights (Journeys) exam with flying colors! Pay attention to segmentation and audience management questions. You may need to create complex segments using various data sources. Review segment types and targeting criteria. Grateful to Pass4Success for providing relevant practice materials that made my preparation efficient!
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Percy

4 months ago
My exam experience for the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam was a success, thanks to Pass4Success practice questions. Managing segments and lists for organizing specific audiences for marketing campaigns was a key topic that I focused on during my preparation. One question that I remember from the exam was about optimizing the functionality of marketing tools within Dynamics 365 setup. It was a tricky question, but I managed to answer it correctly and pass the exam.
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Delsie

4 months ago
Successfully cleared the exam! Watch out for questions on real-time marketing capabilities. Expect to analyze use cases and recommend appropriate real-time marketing features. Brush up on event triggers and personalization options. Pass4Success's exam dumps were a lifesaver, covering all the crucial topics!
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Cheryll

5 months ago
Just passed the Dynamics 365 Customer Insights (Journeys) exam! Expect questions on configuring customer journeys and segments. Be prepared to identify the best tools for specific marketing scenarios. Study event management and integration with other D365 apps. Thanks to Pass4Success for the spot-on practice questions that helped me prepare quickly!
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Remedios

5 months ago
I recently passed the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant exam with the help of Pass4Success practice questions. The exam was challenging, but I felt well-prepared thanks to the practice questions. One question that stood out to me was related to configuring marketing applications within Dynamics 365 setup. I wasn't completely sure of the answer, but I trusted my instincts and ended up passing the exam.
upvoted 0 times
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Shantay

5 months ago
Just passed the Microsoft Dynamics 365 Customer Insights (Journeys) exam! Be ready for questions on customer journey orchestration. You might encounter scenario-based problems where you need to design a multi-step journey. Study the different journey types and triggers. Thanks to Pass4Success for the spot-on practice questions that helped me prepare quickly!
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Free Microsoft MB-220 Exam Actual Questions

Note: Premium Questions for MB-220 were last updated On Nov. 06, 2024 (see below)

Question #1

Your marketing department works with an audience acquisition firm to invite attendees to marketing webinars.

The audience acquisition firm displays statistics related to attendees on a dashboard on its partner portal. The Chief Marketing Officer for your company asks you to add a link to this dashboard directly to the navigation for your Dynamics 365 Customer Insights - Journeys app.

You need to select the appropriate subarea content type

Which subarea content type should you select in the sitemap?

Reveal Solution Hide Solution
Correct Answer: C

Question #2

You work for a non-profit organization where donations are registered and managed within the same Microsoft Power Apps environment where Dynamics 365 Customer Insights - Journeys is enabled and used. The donation table has a direct link to a contact record. When people cancel a donation, a reason is added through an option list.

When a donation is cancelled and becomes deactivated, the donation team wants to trigger a real-time journey to send a confirmation and call-to-action for a single donation. To accomplish this, you work with the donation team and create the journey and a Microsoft Dataverse trigger for the donation table. However, there are some cancellation reasons that are NOT applicable and should NOT be included in the journey.

You need to ensure that certain cancellation reasons are excluded and do NOT start a customer journey.

What should you do?

Reveal Solution Hide Solution
Correct Answer: A

Question #3

Your organization is launching a new brand and product line named Fourth Coffee.

As part of the launch strategy, the marketing team is planning a large event. The team wants to send email invitations using launch@fourthcoffee.com as the From email address.

You need to set up the domain authentication for the new brand.

Which domain should you set up?

Reveal Solution Hide Solution
Correct Answer: A

Question #4

You are creating a real-time customer journey that sends SMS messages to customers asking customers to either confirm scheduled service appointments or request a reschedule.

Your SMS message includes "CONFIRM" and "RESCHEDULE" as the only two configured keywords.

The automated text message keyword flow you created is shown in the following exhibit.

You need to verify that the keyword flow will be able to handle potential customer replies correctly. Which two customer replies will follow the "CONFIRM" branch? Each correct answer presents a complete solution. NOTE: Each correct selection is worth one point.

Reveal Solution Hide Solution
Correct Answer: A, D

Question #5

The marketing department wants to set up a real-time trigger-based journey to thank contacts who made a donation toward a specific cause. To achieve this, the donation process will initiate a Dynamics 365 Customer Insights - Journeys trigger. This process will include the URL of the individual hero banner of the cause.

You need to ensure that the image from the event trigger is added to the email and displays correctly.

Which two steps do you need to perform? Each correct answer presents part of the solution.

NOTE: Each correct selection is worth one point.

Reveal Solution Hide Solution
Correct Answer: C, D


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