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IIBA Exam CBDA Topic 4 Question 33 Discussion

Actual exam question for IIBA's CBDA exam
Question #: 33
Topic #: 4
[All CBDA Questions]

A food and beverage company would like to administer a survey to obtain customer insights about a new cookie product recently launched. A data team is asked to build the survey paying careful attention to reduce the degree of sampling error. Which criteria would help the team meet this objective?

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Suggested Answer: B

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