IAPP CIPT Exam - Topic 6 Question 15 Discussion

Actual exam question for IAPP's CIPT exam

Question #: 15
Topic #: 6

[All CIPT Questions]

You are a wine collector who uses the web to do research about your hobby. You navigate to a news site and an ad for wine pops up. What kind of advertising is this?

ARemnant.

BBehavioral.

CContextual.

DDemographic.

Show Suggested Answer

Suggested Answer: B

https://neilpatel.com/blog/behavioral-advertising/

by Merilyn at May 06, 2022, 10:01 PM

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Hermila

4 months ago

Wait, are we sure it's not demographic? Seems like a mix.

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Holley

4 months ago

I agree, it feels like they know exactly what I like!

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Freeman

4 months ago

Contextual makes sense, but isn't it a bit too obvious?

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Eloisa

5 months ago

I thought it was behavioral since it targets my interests.

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Linwood

5 months ago

That's definitely contextual advertising!

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Franchesca

5 months ago

I thought demographic ads were more about age or location, so this feels like it could be contextual instead.

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Ula

5 months ago

I practiced a similar question, and I believe it was about how ads can be tailored to user behavior, so maybe it's behavioral?

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Avery

5 months ago

I'm not entirely sure, but I remember something about contextual ads being related to the content of the page.

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Crista

5 months ago

I think this might be behavioral advertising since it targets my interests based on my online activity.

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Yong

5 months ago

This is a good one. I feel pretty confident about what-if analysis, so I'll try to provide a thorough response that covers the key aspects of the question.

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Mabel

5 months ago

I'm pretty confident this is going to be option C. The Comparator is sorting the keys in reverse order, so the output should be j z e b d.

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