DMI Exam PDDM Topic 9 Question 101 Discussion

Actual exam question for DMI's PDDM exam

Question #: 101
Topic #: 9

You are considering the tone and style to adopt for the upcoming email marketing campaign. Choose the term below associated with segmentation, which refers to the social background and age profile of the target audience:

ADemographic

BGeographic

CRelationship

DPsychographic

Show Suggested Answer

Suggested Answer: A

by Jame at Sep 16, 2024, 07:50 PM

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Raina

15 days ago

A) Demographic all the way, baby! Gotta know your audience like the back of your hand. B) Geographic is for the GPS-obsessed, not us marketers.

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Cherrie

16 days ago

A) Demographic for sure. Can't forget the classic age and social status info. Although, a bit of D) Psychographic couldn't hurt either - gotta get in their heads, you know?

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France

17 days ago

Hmm, I'd say C) Relationship. Gotta keep in mind how our customers know us to strike the right tone. No need to get all demographic on them!

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Alpha

18 days ago

A) Demographic is the obvious choice here. Can't go wrong with the basics like age and background.

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Chauncey

19 days ago

D) Psychographic is the way to go! Gotta understand their interests and values to craft the perfect message.

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Virgina

20 days ago

I was thinking B) Geographic, but I guess that's more about location. A) Demographic makes sense for this marketing campaign.

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Stephaine

21 days ago

Definitely A) Demographic. Gotta know the age and social status of my audience to really hit the right tone!

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Kris

20 hours ago

A) Demographic

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Marnie

22 days ago

Demographic, no doubt. Unless you're planning to send emails to different planets, in which case Geographic might be the way to go. Just kidding, of course.

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Diane

23 days ago

Hmm, this one's a bit tricky. I was thinking Psychographic, but Demographic makes more sense for an email campaign. Good catch, Karl!

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Stephane

27 days ago

I agree with Karl. Demographic segmentation is the way to go. You want your emails to resonate with the right people, not just spray and pray.

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Elvis

3 days ago

I agree, we need to target the right audience based on their social background and age profile.

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Thaddeus

9 days ago

I think we should go with demographic segmentation for the email campaign.

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Karl

1 months ago

Demographic is definitely the right choice here. Knowing the age and social background of your target audience is crucial for crafting an effective email campaign.

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