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CIPS Exam L4M6 Topic 3 Question 57 Discussion

Actual exam question for CIPS's L4M6 exam
Question #: 57
Topic #: 3
[All L4M6 Questions]

A competitor develops an alternative type of vacuum cleaner to one produced by your organization. Is this an example of the threat of substitutes, one of the five forces of competition described by competitive forces theory?

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Suggested Answer: B, C

The correct answers are information sharing and trust. Further qualitative KPIs are listed on p.102. Deliveries in full and on time would be a quantitative KPI and early supplier involvement is not a KPI at all.


Contribute your Thoughts:

Jaclyn
2 days ago
A) Yes, customers may switch to alternative products because they offer similar benefits
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Franchesca
3 days ago
C) No, it does not serve the same purpose
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Kanisha
4 days ago
A) Yes, customers may switch to alternative products
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