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CIMA Exam CIMAPRO19-P02-1 Topic 8 Question 100 Discussion

Actual exam question for CIMA's CIMAPRO19-P02-1 exam
Question #: 100
Topic #: 8
[All CIMAPRO19-P02-1 Questions]

An organization is competing in the high technology market. It sets a high sales price for its products initially to target the early adopters, and then the price is gradually reduced.

This pricing strategy is known as:

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Suggested Answer: C, D

Contribute your Thoughts:

Catarina
2 days ago
This one's a no-brainer! The pricing strategy described is definitely market skimming. High price to target early adopters, then gradually lower it - classic!
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Rasheeda
4 days ago
I think the answer is A) Market skimming.
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