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CIMA Exam CIMAPRA19-E03-1 Topic 4 Question 19 Discussion

Actual exam question for CIMA's CIMAPRA19-E03-1 exam
Question #: 19
Topic #: 4
[All CIMAPRA19-E03-1 Questions]

BBB discharges small quantities of non-harmful material into the atmosphere as a by-product of its manufacturing process. BBB has been criticised by an environmental journalist who called BBB a polluter.

BBB wishes to influence opinion in its favour and has identified a number of strategic responses to achieve this objective.

Which of the following strategic responses should BBB implement?

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Suggested Answer: B

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