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CIMA Exam CIMAPRA19-E02-1 Topic 5 Question 63 Discussion

Actual exam question for CIMA's CIMAPRA19-E02-1 exam
Question #: 63
Topic #: 5
[All CIMAPRA19-E02-1 Questions]

Afterundertaking competitive analysis,a company has assembled the information and is now in a position to benchmarkitsperformance against that ofitscompetitor. A manager has been asked to carry out strategic benchmarking, but he is unsure of what information he should use.

WhichTWO of theoptions below could be used to undertake Strategic Benchmarking?

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Suggested Answer: A, B

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