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CIMA Exam CIMAPRA19-E01-1 Topic 4 Question 89 Discussion

Actual exam question for CIMA's CIMAPRA19-E01-1 exam
Question #: 89
Topic #: 4
[All CIMAPRA19-E01-1 Questions]

Which of the following are types of primary research? Select ALL that apply.

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Suggested Answer: A, B, C, D

by Delsie at Jun 02, 2024, 01:53 PM

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Janna
7 months ago
Wait, do books and published company accounts really count as primary research? I thought those were more like secondary sources. This exam is tripping me up.
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Jerilyn
5 months ago
M) Market surveys produced by external researchers
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Ricarda
5 months ago
J) Informal contacts
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Asha
6 months ago
I) Websites
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Cordelia
6 months ago
D) Test marketing
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Buddy
6 months ago
C) Observation
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Desirae
6 months ago
B) Questionnaires
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Bulah
6 months ago
A) Interviews
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Tegan
7 months ago
Ooh, I bet market surveys produced by external researchers count as primary research. Gotta love that firsthand data collection!
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Julie
7 months ago
Haha, I'm going to guess that trade associations and government websites are not considered primary research. Maybe I should put down the snacks and focus on the question.
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Freeman
6 months ago
P) Public records
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Precious
6 months ago
O) Censuses
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Annabelle
6 months ago
M) Market surveys produced by external researchers
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Barrie
6 months ago
K) Published company accounts
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Ulysses
6 months ago
J) Informal contacts
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Brandee
6 months ago
I) Websites
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Tonette
6 months ago
G) Industry magazines
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Chanel
6 months ago
E) Trade associations/professional bodies
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Rachael
6 months ago
D) Test marketing
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Arthur
6 months ago
C) Observation
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Goldie
6 months ago
B) Questionnaires
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Clay
7 months ago
A) Interviews
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Hui
7 months ago
Test marketing is definitely a type of primary research. You're testing your product or service with real customers, right?
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Shawnta
6 months ago
D) Test marketing
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Malika
7 months ago
C) Observation
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Sabrina
7 months ago
B) Questionnaires
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Barabara
7 months ago
A) Interviews
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Lavera
7 months ago
I'm pretty sure primary research includes interviews, questionnaires, and observation. Those seem like the obvious choices here.
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Rebecka
7 months ago
C) Observation
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Brigette
7 months ago
B) Questionnaires
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Lorean
7 months ago
A) Interviews
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Melodie
7 months ago
I think D) Test marketing can also be considered as a type of primary research because it involves gathering data directly from potential customers.
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Myra
8 months ago
A) Interviews, B) Questionnaires, C) Observation are types of primary research.
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