CIMA Exam CIMAPRA19-E01-1 Topic 3 Question 72 Discussion

Actual exam question for CIMA's CIMAPRA19-E01-1 exam

Question #: 72
Topic #: 3

Company P is a recruitment agency specialising in placing accountancy and legal personnel in employment. A large part of the role of the agency is to meet the prospective individuals in order to ensure they are placed in the most appropriate roles.

Which THREE elements of the marketing mix relate specifically to the type of business described, to a greater extent than would apply to a manufacturing company?

APeople

BProcesses

CPhysical evidence

DPromotion

EPrice

FProduct

Show Suggested Answer

Suggested Answer: A, B, C

by My at Jul 29, 2023, 03:11 AM

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