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CIMA Exam CIMAPRA19-E01-1 Topic 3 Question 101 Discussion

Actual exam question for CIMA's CIMAPRA19-E01-1 exam
Question #: 101
Topic #: 3
[All CIMAPRA19-E01-1 Questions]

Which TWO of the following are important aspects of the product in the marketing mix?

Show Suggested Answer Hide Answer
Suggested Answer: A, B

Contribute your Thoughts:

Paz
1 months ago
Ah, the age-old marketing mix question. If I had to pick two, I'd go with brand image and distribution. Gotta make sure your product stands out and gets in front of the right people. Oh, and don't forget the free samples!
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Lorenza
16 days ago
True, brand image and distribution can make or break a product. Free samples are a nice touch to reel in customers.
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Shalon
20 days ago
I agree, those two are crucial. And free samples can really help get people interested.
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Nydia
22 days ago
Brand image and distribution are definitely key. You want your product to look good and be easy to find.
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Matthew
1 months ago
This is a tough one! I'm tempted to say brand image, distribution, and advertising. Gotta cover all the bases, you know? Wait, is 'sponsorship' like when companies sponsor influencers? That could work too.
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Gary
1 months ago
Hmm, I'm not so sure about sponsorship. Sounds like something you'd see more in sports marketing. I'd go with brand image, distribution, and advertising.
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Jovita
12 days ago
I think warranties are also important for building trust with customers.
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Jolene
15 days ago
Advertising helps to create awareness and drive sales.
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Marguerita
18 days ago
Distribution is key to making sure the product is available to consumers.
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Cory
25 days ago
I agree, brand image is definitely important for attracting customers.
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Royal
1 months ago
I think distribution and advertising are more important. Without distribution, how will customers get the product?
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Raul
2 months ago
I agree with A. Those two are crucial. But I'd also argue that warranties are important - they build trust and confidence in the product.
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Noel
1 months ago
B) Warranties
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Jarvis
2 months ago
A) Brand image
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Rolande
2 months ago
I agree with Doretha. Brand image helps with perception and warranties build trust.
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Doretha
2 months ago
I think brand image and warranties are important.
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Cristen
2 months ago
Brand image and distribution are definitely key aspects of the marketing mix. Can't forget the importance of a strong brand identity and getting the product in front of customers.
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Dulce
2 months ago
Yes, having a strong brand and making sure the product is easily accessible are key factors.
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Veronika
2 months ago
Brand image and distribution are crucial for success in marketing.
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