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AMA Exam PCM Topic 5 Question 84 Discussion

Actual exam question for AMA's PCM exam
Question #: 84
Topic #: 5
[All PCM Questions]

_____ represents the difference between what the customer really wants and what he or she will accept before going elsewhere.

Show Suggested Answer Hide Answer
Suggested Answer: E

Contribute your Thoughts:

Lisha
5 months ago
I see your point, Tanesha. But I still think E) Zone of tolerance is the best answer because it directly relates to customer satisfaction.
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Tanesha
5 months ago
I believe it could also be C) Service quality gap, as that represents the difference in service quality perceived by the customer.
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Loreta
5 months ago
I agree with Freida, because the zone of tolerance is important in understanding customer expectations.
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Freida
5 months ago
I think the answer is E) Zone of tolerance.
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Franklyn
6 months ago
That makes sense, so I guess the correct answer is E) Zone of tolerance.
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Hyun
6 months ago
I don't think so, service quality gap is more about the difference between customer expectations and actual service provided.
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Dorothy
6 months ago
But what about service quality gap? Could that also be a possible answer?
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Yuki
6 months ago
I agree, the zone of tolerance is crucial in understanding customer satisfaction.
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Carman
7 months ago
I think the answer is E) Zone of tolerance.
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Henriette
7 months ago
Okay, time to put on my thinking cap. I'm going to go with A) Strength of preference. It just has a nice ring to it, don't you think?
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Janine
7 months ago
Ah, the age-old battle between customer expectations and reality. I think the answer has to be E) Zone of tolerance. That's where the magic happens, folks.
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Laura
7 months ago
Haha, this question is like a riddle wrapped in an enigma! I'm going to guess D) Voice-of-customer, because who doesn't love a good customer survey, am I right?
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Sharita
7 months ago
I'm going with C) Service quality gap. That just sounds like it fits the description the best to me.
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Haydee
7 months ago
Hmm, I think it might be B) Threshold level. That seems to best describe the difference between what the customer wants and what they're willing to accept.
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Billy
8 months ago
This question is really tricky. I'm not sure if I fully understand the concepts behind it. I'm leaning towards E) Zone of tolerance, but I'm not 100% confident in that answer.
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Melissa
6 months ago
I'm not entirely sure about that, but it sounds plausible.
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Melissa
6 months ago
Yeah, I agree. It makes sense in the context of the question.
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Melissa
6 months ago
I think it's E) Zone of tolerance.
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