Campaign requirements state that a random selection of 20% of recipients be withheld from the targeting
population to receive a different creative treatment in another campaign. How should the business practitioner
configure the workflow?
Campaign requirements state that a random selection of 20% of recipients be withheld from the targeting
population to receive a different creative treatment in another campaign. How should the business practitioner
configure the workflow?
A Business Practitioner has a delivery with two links sent to 100 recipients:
80 messages reached the box
40 Recipients opened the delivery
20 Recipients clicked on at least one link
What was the reactivity?
What is the benefit of using the direct mail delivery step instead of a data extraction step?
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