Adobe Exam AD0-E559 Topic 9 Question 25 Discussion

Actual exam question for Adobe's AD0-E559 exam

Question #: 25
Topic #: 9

A marketer built an event program and added a forecasted period cost of $25,000 for the month/year the event will take place. The event was yesterday and today the marketer realized that they had additional variable costs above the original forecasted amount and updated the Period Cost to $30,000 in the Adobe Marketo Engage event program the same day.

Their CEO wants to know the value in terms of how much the event cost compared to the pipeline and or revenue generated asap.

When should the marketer generate a Revenue Cycle Explorer (RCE) report to ensure the true period cost is reflected?

AThe marketer should wait 24 hours for the updated period cost to be reflected in RCE.

BThe marketer can generate the report straight away as RCE updates in real time.

CThe marketer should calculate this manually, as the updated period cost will not be reflected in RCE.

Show Suggested Answer

Suggested Answer: C

Michael would monitor for the existence of programs in the Webinar channel that do not adhere to this new naming convention by creating a Program Performance report and filtering by Channel = Webinar. This report type shows metrics such as new names, success, cost per success, etc. for each program in a selected channel or folder. Michael can scan through the program names and identify any programs that do not start with 'WBN' as per his naming convention.Searching for 'WBN' in Marketing Activities or using Audit Trail will not help Michael find programs that do not follow his naming convention.

by Hildegarde at May 30, 2024, 08:01 AM

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