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Adobe Exam AD0-E208 Topic 10 Question 39 Discussion

Actual exam question for Adobe's AD0-E208 exam
Question #: 39
Topic #: 10
[All AD0-E208 Questions]

When changing the Fallout visualization from Eventual Path to Next Hit, the analyst notices that the data reports zero Visitors across the report.

Why would this occur?

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Suggested Answer: A

When changing the Fallout visualization from Eventual Path to Next Hit, the report shows only the conversions that happened in the immediate next hit after each step. If the report shows zero visitors across the report, it means that none of the visitors completed the fallout as a next step conversion.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/fallout.html?lang=en#next-hit-vs-eventual-path


by Eun at Nov 14, 2024, 04:05 AM

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Shayne
7 days ago
Wait, so they're asking us to figure out why the data reports zero Visitors? That's like asking why a car doesn't start when there's no gas in the tank!
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Dean
8 days ago
But if there was no direct path, wouldn't that lead to zero Visitors?
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Deonna
10 days ago
I disagree, I believe it's C.
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Jacklyn
11 days ago
C seems like the most logical answer to me. If there was no direct path between the second and third touchpoints, the fallout would show zero Visitors.
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Wilda
16 days ago
Haha, this question is a real brain-teaser! I'm going to go with B, since the eventual path conversion wouldn't be tracked if the visualization was changed.
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Rosann
22 days ago
I think the answer is A. If the fallout visualization is changed to Next Hit, it would only show the immediate next step, and if no visitors completed that next step, the data would report zero Visitors.
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Nicholle
10 days ago
I think the answer is A.
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Dean
26 days ago
I think the answer is A.
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