Adobe Exam AD0-E208 Topic 10 Question 39 Discussion

Actual exam question for Adobe's AD0-E208 exam

Question #: 39
Topic #: 10

When changing the Fallout visualization from Eventual Path to Next Hit, the analyst notices that the data reports zero Visitors across the report.

Why would this occur?

AAcross all visitors, the fallout depicted never was completed as a next step conversion.

BAcross all visitors, the fallout depicted never was completed as an eventual path conversion.

CThere was no direct path from the second and third fallout touchpoints.

Show Suggested Answer

Suggested Answer: A

When changing the Fallout visualization from Eventual Path to Next Hit, the report shows only the conversions that happened in the immediate next hit after each step. If the report shows zero visitors across the report, it means that none of the visitors completed the fallout as a next step conversion.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/fallout.html?lang=en#next-hit-vs-eventual-path

by Eun at Nov 14, 2024, 04:05 AM

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