The web analyst for a beauty products company wants to create a report to analyze the number of sample requests for one of their product pages.
The following items are available from the default configuration:
* prop3, which registers the product page name and is fired in the first page load
* eVar4, which registers the product page name and is fired in the first page load
* event1 2, which fires when a visitor clicks on "Request a sample'' call to action
How can the analyst accomplish the creation of this report?
The best way to create a report to analyze the number of sample requests for one of their product pages is to use eVar4 in combination with event12 as a metric. eVar4 registers the product page name and is fired in the first page load, so it will capture and persist the value for each visit. event12 fires when a visitor clicks on ''Request a sample'' call to action, so it will measure the number of sample requests. Using eVar4 as a dimension and event12 as a metric will show how many sample requests were made for each product page. Using prop3 instead of eVar4 will not work, as prop3 does not persist across hits or visits.
References: https://experienceleague.adobe.com/docs/analytics/components/variables/conversion-variables/conversion-var-overview.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/variables/traffic-variables/traffic-var-overview.html?lang=en
Nathan
3 months agoJames
4 months agoQuiana
4 months agoVanda
4 months agoDesmond
4 months agoAriel
5 months agoNoe
5 months agoAugustine
5 months agoVallie
5 months agoHermila
5 months agoKarl
5 months agoAhmed
5 months agoBettina
5 months agoAileen
1 year agoEzekiel
1 year agoLenna
1 year agoBernardine
11 months agoElly
11 months agoGlenna
12 months agoIsadora
12 months agoReena
1 year agoDestiny
12 months agoArlyne
12 months agoCharlena
1 year agoKattie
1 year agoAmie
1 year agoKing
11 months agoMireya
12 months agoChristiane
12 months agoAmie
1 year agoBrandon
1 year ago